How to design a business card

We have gathered a list of the most important points to bare in mind when designing your business card.

Ah yes, the nifty little business card. One of the most important first points of contact your customer will engage with when you meet them, so how can you maximise the impact of your card?

 

Our top tips

Make your brand stand out

Position the logo on it’s own and place it on a contrasting background (light on dark or dark on light), this will have a greater immediate impact on your audience. You should also use your logo as the focal point, make it the largest image on the back of the card.

Be clear and to the point

Include who you are, company name, address, phone number, email and website addresses on the front. Make sure these are larger than 8pt and in a contrasting colour to the background. Keep it short, it’s only supposed to start a conversation.

Different shapes and sizes

Business cards come in a variety of shapes, sizes, colours, thicknesses and textures. Make sure you pick something appropriate for your field. A different shape might make you more memorable but only if you’re using it with the right graphics. Make sure all your content fits the size nicely, don’t overcrowd the card or use a colour that is out of brand just because you like it.

Think of your card as a call to action

Add social media to gain followers and allow people to contact you through their preferred channel. Though, giving too many options can also be confusing so pick a maximum of three and make sure to include a more direct channel (email or tel number).

 

 

Need more advice or help with a business card design? We would be happy to help info@helloslate.co.uk

Posted: November 2017

Author: Slate Team Member

Categories:

Design , Inspiration

Share this post:

Our Commitment To You During COVID-19

Due to the recent developments relating to COVID-19 (Coronavirus), we have decided to take the advised precautionary measures given by the Government to work remotely.

What does this mean for my site?
We are totally committed to our clients despite the temporary physical changes. All of our employees are equipped to seamlessly connect with our colleagues and our clients in a secure and productive environment, while working remotely at any time. We feel confident in our continued ability to serve your business, regardless of our physical work locations. This circumstance will not compromise the security of your site.

How can I reach you?
Meetings
We are not physically based in our usual office until further notice, so if you’d like a meeting pertaining to the maintenance of your site or any new work, we can arrange a remote video chat meeting through Zoom or Skype at a suitable mutually agreed scheduled time.

Call & Email
If you’d like to contact us about your site our lines are still open from 9AM-5:30PM on 02077 395 918 and we’re constantly active through our support@helloslate.co.uk email.

Thank you and be safe from the Slate team.